“Freedom would be not to choose between black and white but to abjure such prescribed choices.” — Theodor Adorno
“Once the last trace of emotion has been eradicated, nothing remains of thought but absolute tautology.” — Theodor Adorno
“The culture industry not so much adapts to the reactions of its customers as it counterfeits them.” — Theodor Adorno
“The first and only principle of sexual ethics: the accuser is always in the wrong.” — Theodor Adorno
“When all actions are mathematically calculated, they also take on a stupid quality.” — Theodor Adorno
“Fascism is itself less 'ideological', in so far as it openly proclaims the principle of domination that is elsewhere concealed.” — Theodor Adorno
“Quality is decided by the depth at which the work incorporates the alternatives within itself, and so masters them.” — Theodor Adorno
“To say 'we' and mean 'I' is one of the most recondite insults.” — Theodor Adorno
“But he who dies in despair has lived his whole life in vain.” — Theodor Adorno
“Dialectic thought is an attempt to break through the coercion of logic by its own means.” — Theodor Adorno
“He who has loved and who betrays love does harm not only to the image of the past, but to the past itself.” — Theodor Adorno
“In the age of the individual's liquidation, the question of individuality must be raised anew.” — Theodor Adorno